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Social media marketing
Social is a lot more than just getting likes.
Social media is a lot more than just getting 'likes.' Handled properly it is an advertising channel with the best targeting available anywhere, sitting on top of an audience that already knows you.
The organic side and the paid side do different jobs. Organic keeps you credible — a business with an abandoned page reads as a business that might not still be trading. Paid is where the reach and the new customers come from.
Targeting is the reason the channel earns its budget: audiences built from your own customer list, from people who visited a specific page, or from people who look like your best buyers. That is a much sharper instrument than demographics.
As everywhere else, it is judged on leads and cost per lead. If social cannot compete with your other channels on that basis, we will tell you and move the money.
Let's change the way people engage with your brand
Your free, no-obligation consultation takes about 60 minutes and is guaranteed to give you value — even if you choose not to sign up with PMG.